C3i Implements a Comprehensive CRM Support Solution for Schering Laboratories' Sales Representatives

New York, NY, [September 6, 2000] - C3i, Inc. - a leading provider of CRM (customer relationship management) implementation, support, and training services-has completed the implementation of its CRM Support Solution for field sales representatives at Schering Laboratories. C3i provides the sales representatives with help desk, asset management, project management, web-based training, and implementation expertise to facilitate their daily sales activities.

C3i Brings Life Sciences and Change Management Expertise

Specially trained teams including help desk analysts, hardware technicians, project managers, trainers and programmers have been assigned to the Schering Laboratories sales force. "Our broad experience in working with life science industry accounts is only one of the factors that contributes to success," observes C3i President Joel Morse. "Our people understand the needs of sales representatives and are ready to respond with solutions to their unique sales environment."

C3i's integrated solution will enable Schering Laboratories sales representatives to more effectively manage application and hardware changes. Ongoing analyses of help desk statistics are provided to inform the sales representatives of evolving software and hardware requirements. When changes are necessary, C3i's project management, asset management, implementation and rollout capabilities facilitate smooth transitions to new systems and technologies.

About C3i

C3i is devoted to helping companies realize the potential of their investment in customer relationship management. Focusing on the full CRM solution, C3i provides customized Siebel system implementation, training, end-user help desk, asset management and Siebel system administration services. By combining these end-to-end services into a seamless solution, C3i delivers superior value to its clients. C3i is a Premier Consulting Partner of Siebel Systems, Inc., and a strategic partner with Docent and Informa Training Partners.